23.6.11

What is Creativity?

From Human Motivation, 3rd ed., by Robert E. Franken:
  • Creativity is defined as the tendency to generate or recognize ideas, alternatives, or possibilities that may be useful in solving problems, communicating with others, and entertaining ourselves and others. (page 396)
  • Three reasons why people are motivated to be creative:
    1. need for novel, varied, and complex stimulation
    2. need to communicate ideas and values
    3. need to solve problems (page 396)
  • In order to be creative, you need to be able to view things in new ways or from a different perspective. Among other things, you need to be able to generate new possibilities or new alternatives. Tests of creativity measure not only the number of alternatives that people can generate but the uniqueness of those alternatives. the ability to generate alternatives or to see things uniquely does not occur by change; it is linked to other, more fundamental qualities of thinking, such as flexibility, tolerance of ambiguity or unpredictability, and the enjoyment of things heretofore unknown. (page 394)
(http://www.csun.edu/~vcpsy00h/creativity/define.htm)